Music on Hold

Music on Hold (MOH) refers to the business practice of playing pre-recorded music to fill the silence
that would be heard by telephone callers that have been placed on hold.

Businesses with high volumes of callers face a variety of challenges, particularly when it comes to easing the frustration of the clients that must wait on hold. Approximately 80% of business callers are placed on hold, and it has been proven time and time again that those companies that use on hold music equipment or on hold music systems will keep callers interested and on the line longer than those that use nothing but silence. Statistical studies have shown that over half of clients greeted with silence while they wait for help will hang up, and of these frustrated callers, 30% will never call back, even if the company is the only one offering the services and products they desperately need. It is in every corporation's best interest to implement Music on Hold equipment and on hold equipment used in conjunction with high quality Music on hold to engage more customers and potentially increase business success.

The Music on Hold solutions available range from the very basic to the highly sophisticated. Lascom Communications assists businesses in picking out the perfect solution at the best price and provide them with full supply, configuration and support services.